Will tangible media be extinct?


I sometimes read Steve Rubel’s blog Micro Persuasion. In a recent post Steve contended that, “by January 2014 I will wager that in the US almost all forms of tangible media will either be in sharp decline or completely extinct. I am not just talking about print, but all tangible forms of media – newspapers, magazines, books, DVDs, boxed software and video games.”

He followed up his bold claim with several links to media companies efforts to move away from tangible media. While I would not be so bold to put a date on it, I tend to agree that tangible media forms will be greatly reduced in the next decade, for good reason.

He describes in an earlier post ways to go “media green” and help the environment by moving away from paper forms to digital forms of media. I like the way Steve is thinking, but apparently many people disagree… most people who have taken the online poll on his blog have voted, “you’re crazy”!!

What do you think?

Explore posts in the same categories: entertainment, technology

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